Leading Wearable Safety Light Brand
Maximizing Sales and Growth With Paid Media
Challenge + Opportunity
Our client sells rechargeable, wearable safety lights for personal and professional use and wanted to increase its B2C revenue and return on ad spend during the holiday season.
Solution Highlights
We developed a paid social media, search, and display ad strategy to ensure potential customers were directed to relevant landing pages and added to its conversion funnel.
Key Benefits
Our solution helped better target key audiences with relevant messaging. The company reduced its ad spend by 38%, increased its order volume by 43%, and saw a revenue increase of 33%.
